{"id":5967,"date":"2020-05-25T08:34:10","date_gmt":"2020-05-25T07:34:10","guid":{"rendered":"https:\/\/community.skeepers.io\/?p=5967"},"modified":"2025-10-15T13:54:46","modified_gmt":"2025-10-15T12:54:46","slug":"facebook-achete-giphy-la-plate-forme-de-gif","status":"publish","type":"post","link":"https:\/\/community.skeepers.io\/fr\/blog\/facebook-achete-giphy-la-plate-forme-de-gif\/","title":{"rendered":"Facebook ach\u00e8te Giphy, la plate-forme de GIF"},"content":{"rendered":"<p><span style=\"font-weight: 400; color: var(--tertiary-color); font-size: 1.2rem; letter-spacing: -0.2px;\">Le march\u00e9 est conclu. Mark Zuckerberg a d\u00e9cid\u00e9 d\u2019am\u00e9liorer encore et encore le <\/span><strong style=\"color: var(--tertiary-color); font-size: 1.2rem; letter-spacing: -0.2px;\">r\u00e9seau social le plus utilis\u00e9 au Monde\u00a0: Instagram<\/strong><span style=\"font-weight: 400; color: var(--tertiary-color); font-size: 1.2rem; letter-spacing: -0.2px;\">. Avec <\/span><strong style=\"color: var(--tertiary-color); font-size: 1.2rem; letter-spacing: -0.2px;\"><a href=\"https:\/\/giphy.com\/\" target=\"_blank\" rel=\"noopener\">Giphy<\/a><\/strong><span style=\"font-weight: 400; color: var(--tertiary-color); font-size: 1.2rem; letter-spacing: -0.2px;\">, c\u2019est un coup de ma\u00eetre. Apr\u00e8s Whatsapp, <\/span><strong style=\"color: var(--tertiary-color); font-size: 1.2rem; letter-spacing: -0.2px;\">Instagram<\/strong><span style=\"font-weight: 400; color: var(--tertiary-color); font-size: 1.2rem; letter-spacing: -0.2px;\"> et bien d\u2019autres applications, <\/span><strong style=\"color: var(--tertiary-color); font-size: 1.2rem; letter-spacing: -0.2px;\">Facebook ach\u00e8te Giphy, la plateforme de GIF ultra tendance<\/strong><span style=\"font-weight: 400; color: var(--tertiary-color); font-size: 1.2rem; letter-spacing: -0.2px;\">, pour 400 millions de dollars.<\/span><\/p>\n<p><!--more--><\/p>\n<h1><strong>Facebook rach\u00e8te GIPHY pour int\u00e9grer ses GIFs \u00e0 Instagram<\/strong><\/h1>\n<p>En quelques ann\u00e9es, le<strong> moteur de recherche de GIF<\/strong> est devenu l\u2019une des plus grosses sources d\u2019images anim\u00e9es sur Internet. Les utilisateurs d\u2019Instagram, les <strong>influenceurs fran\u00e7ais <\/strong>et du monde entier pourront bient\u00f4t avoir acc\u00e8s en stories \u00e0 de nombreuses nouveaut\u00e9s. En effet, la Team Facebook pr\u00e9cise : \u00ab En fusionnant Giphy avec Instagram, nous pourrons faciliter pour nos utilisateurs la <strong>recherche du GIF parfait et des stickers \u00e0 poster dans les stories ou les messages<\/strong> \u00bb. L&rsquo;\u00e9norme <strong>biblioth\u00e8que d&rsquo;images en GIF<\/strong> risque bien de se retrouver au sein des diverses applications comme Whatsapp.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-33652\" src=\"https:\/\/skeepers.io\/app\/uploads\/sites\/2\/2023\/06\/facebook-rachete-giphy-1.jpg\" alt=\"facebook-achete-giphy-2020\" width=\"1041\" height=\"595\" \/><\/p>\n<p>N\u00e9anmoins, le chef de produit Instagram a expliqu\u00e9 que cela ne changerait rien pour les fans de <strong>GIPHY<\/strong>\u00a0: \u00ab\u00a0Les utilisateurs pourront toujours t\u00e9l\u00e9charger des Gif ; les d\u00e9veloppeurs et les partenaires continueront d&rsquo;avoir le m\u00eame acc\u00e8s aux API de Giphy, et la communaut\u00e9 cr\u00e9ative de Giphy sera toujours en mesure de cr\u00e9er un excellent contenu\u00a0\u00bb.<\/p>\n<p>Apr\u00e8s de <strong>nouveaux effets Boomrang<\/strong>, la <strong>nouvelle fonctionnalit\u00e9 de montage photo en story<\/strong>, <strong>Instagram ne cesse d\u2019innover<\/strong>. Il faut dire qu\u2019avec la pand\u00e9mie du Covid19 et le confinement, le r\u00e9seau social a une fois encore bondi tout comme <strong>Tiktok et ses millions de t\u00e9l\u00e9chargements<\/strong>.<\/p>\n<p><em>Que pensez-vous de cette nouvelle ?<\/em><\/p>\n<p><em>Aimez-vous utiliser des GIF au sein de vos posts Instagram ?<\/em><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-33700\" src=\"https:\/\/skeepers.io\/app\/uploads\/sites\/2\/2023\/06\/Facebook-giphy-1.png\" alt=\"giphy-facebook\" width=\"700\" height=\"1050\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le march\u00e9 est conclu. Mark Zuckerberg a d\u00e9cid\u00e9 d\u2019am\u00e9liorer encore et encore le r\u00e9seau social le plus utilis\u00e9 au Monde\u00a0: Instagram. Avec Giphy, c\u2019est un coup de ma\u00eetre. Apr\u00e8s Whatsapp, Instagram et bien d\u2019autres applications, Facebook ach\u00e8te Giphy, la plateforme de GIF ultra tendance, pour 400 millions de dollars.<\/p>\n","protected":false},"author":5,"featured_media":5971,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[61],"tags":[],"case_study_solution":[],"landing_page_cat":[],"post_folder":[],"class_list":["post-5967","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-influencer-marketing"],"acf":[],"_links":{"self":[{"href":"https:\/\/community.skeepers.io\/fr\/wp-json\/wp\/v2\/posts\/5967","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/community.skeepers.io\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/community.skeepers.io\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/community.skeepers.io\/fr\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/community.skeepers.io\/fr\/wp-json\/wp\/v2\/comments?post=5967"}],"version-history":[{"count":0,"href":"https:\/\/community.skeepers.io\/fr\/wp-json\/wp\/v2\/posts\/5967\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/community.skeepers.io\/fr\/wp-json\/wp\/v2\/media\/5971"}],"wp:attachment":[{"href":"https:\/\/community.skeepers.io\/fr\/wp-json\/wp\/v2\/media?parent=5967"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/community.skeepers.io\/fr\/wp-json\/wp\/v2\/categories?post=5967"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/community.skeepers.io\/fr\/wp-json\/wp\/v2\/tags?post=5967"},{"taxonomy":"case_study_solution","embeddable":true,"href":"https:\/\/community.skeepers.io\/fr\/wp-json\/wp\/v2\/case_study_solution?post=5967"},{"taxonomy":"landing_page_cat","embeddable":true,"href":"https:\/\/community.skeepers.io\/fr\/wp-json\/wp\/v2\/landing_page_cat?post=5967"},{"taxonomy":"post_folder","embeddable":true,"href":"https:\/\/community.skeepers.io\/fr\/wp-json\/wp\/v2\/post_folder?post=5967"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}