Men in the Creator Industry: Why Now Is Your Time 

The creator economy is evolving. For years, the digital creator space has been largely shaped by women leading the way in fashion, beauty, lifestyle, and beyond. But today, brands are widening their lens, and a new wave of demand is rising. They’re looking for more male voices. 

From grooming and fitness to tech, travel, finance, and home design, male creators are carving out space. They bring fresh perspectives, authenticity, and confidence to the table. The industry is shifting fast, and there’s never been a better moment for men to step in, build their personal brand, and turn their creativity into opportunity. 

If you’ve ever thought about creating content, collaborating with brands, or monetizing your influence, this is your moment to start. Let’s explore why the industry needs more male creators, where the biggest opportunities lie, and how you can get started with Skeepers today. 

Why the Industry Needs More Male Creators 

The creator economy thrives on diversity of voices, stories, and perspectives. Yet when it comes to gender representation, there’s still a clear gap: male creators remain underrepresented across most content categories. 

Brands have noticed. From fashion, grooming, and skincare to fitness, tech, and home design, more companies are actively searching for authentic male voices who can connect with audiences in ways that feel relatable and real.  

Why? Because they want a male perspective in addition to females to reach and engage their male audience pool. They want to offer this audience content that feels accessible and trustworthy in the voices they can resonate with. In a landscape flooded with polished perfection, that kind of raw, grounded creativity stands out. 

Why Now Is the Time to Get Started 

The creator economy is a global movement. Brands are shifting away from celebrity endorsements and polished campaigns toward real, relatable storytelling and that’s exactly where creators shine. 

But here’s the catch: while millions of creators are already collaborating with brands, male voices are still vastly underrepresented. In fact, only 7.52% of the content creators are male. That means there’s a unique window of opportunity right now to stand out, grow fast, and become part of an expanding market that’s hungry for new perspectives. 

With platforms like TikTok, Instagram, and YouTube Shorts, visibility no longer depends on follower count. It depends on creativity and authenticity. Whether you’re into fitness, tech, fashion, grooming, travel, or lifestyle, there’s an audience waiting to connect with your story. 

And for those ready to take that step, Skeepers makes it easier than ever to turn creativity into opportunity. From discovering brand collaborations to managing campaigns and building your portfolio, everything you need to grow as a creator is already here. 

So if you’ve ever thought, “Maybe I could do this,” now’s the moment to stop wondering and start creating. 

How to Start Building Your Portfolio with Skeepers 

Getting started as a creator doesn’t have to be complicated. It just takes your voice, your creativity, and the right platform to connect you with brands that fit your style. That’s where Skeepers comes in. 

Whether you’re completely new or already creating content, Skeepers helps you collaborate with brands, receive gifted products, and build a portfolio that shows what you can do. Think of it as your springboard into the creator world where your first collaborations can open the door to bigger partnerships and paid opportunities. These are just a few examples of the brands that are actively looking to work with male creators on our platform: 

 
USA: Gu (sister brand to UNIQLO), fine’ry, Puig (Carolina Herrera and Jean Paul Gaultier) 
France: L’Oréal Paris Haircare, L’Oréal Men Expert, Garnier, Mennen, Narta, Mixa, MU, Célio, Mr Bricolage
Spain: Weider, NDL Pro Health, Azzaro, Diesel, Valentino
Italy: Puig, Scarpamondo, Sisley, Pupa Milano 

🪄 Here’s how to get started: 

Sign up and create your profile. 

Share your interests such as fitness, fashion, grooming, travel, gaming, or lifestyle so Skeepers can match you with the right brands. 

Apply for brand campaigns. 

You’ll find a variety of collaborations with brands you love. Choose the ones that align with your personality and audience. 

Create your first brand-ready content.
Keep it authentic. Focus on honest reactions, natural lighting, and storytelling. Brands love seeing real experiences, not overproduced ads.
 

Build your portfolio.
Every collaboration adds credibility. Upload your posts, videos, and reviews to showcase your style and consistency. 

Spotlight on Successful Male Creators 

Every creator starts somewhere and its often with a simple idea, a camera, and a spark of curiosity. What makes the difference is consistency, creativity, and authenticity. Across the Skeepers community, more and moremale creators are proving that success in this industry is not about perfection. 

Here are some of the male creators from Skeepers community that you can inspire from: 

From US: @raheimray

From France: @edouardschoenacker

@edouardschoenacker

From Italy: @ilariosaracino

From Spain: @jaimebluess

These creators represent the new face of influence that is men who bring their true selves online and connect with audiences through real stories, humor, and expertise. They’ve shown that there’s space for every voice, from wellness and grooming to travel, design, and lifestyle. 

Breaking Stereotypes 

For a long time, the creator world painted a narrow picture of what men “should” talk about or represent. Topics like self-care, skincare, mindfulness, or fashion were often seen as “not for men.” But that’s changing fast. 

A new generation of male creators is breaking old stereotypes and showing that masculinity isn’t one-dimensional. From sharing morning skincare routines and home organization hacks to talking openly about mental health, emotions, and body confidence, they’re redefining what it means to be a man in the digital space. 

These creators are proving that authenticity is powerful and that being yourself, showing vulnerability, and creating content around what truly matters to you resonates more deeply than sticking to outdated norms. Whether it’s a dad talking about parenting, a student sharing his fitness journey, or a professional discussing style and self-growth, their honesty builds trust and that’s what today’s audiences value most. 

Brands, too, are embracing this shift. They’re moving away from rigid, traditional portrayals of masculinity and seeking creators who are real, relatable, and human. 

Conclusion 

The creator space is calling for more real voices, more stories, and more perspectives. If you’ve ever thought, “I’d love to create, but I don’t know where to start,” this is your sign. 

There’s never been a better time for men to embrace creativity, authenticity, and storytelling. The truth is, audiences are craving content that feels genuine and brands are actively seeking creators who reflect real life. Your voice, your experiences, and your perspective matter. 

At Skeepers, we’re here to help you turn that potential into opportunity. Whether it’s through educational resources, brand collaborations, or community support, our platform is designed to help creators like you grow, learn, and connect. 

When you join Skeepers, you don’t just get access to campaigns, you become part of a global community of creators who inspire and support each other. You’ll learn how to work with brands, build your personal brand, and scale your influence in a way that’s true to who you are. 

So, what are you waiting for?
Join Skeepers today, start creating content you love, and become part of the movement redefining what it means to be a creator.