In the buzzing world of social media, authenticity isn’t just a buzzword—it’s the whole vibe. We’re all craving that genuine, “I totally get you” connection when we scroll through our feeds. Influencers who keep it 100% real are like magnets. They draw people in with posts that feel like they’re chatting right to them, no...
In the buzzing world of social media, authenticity isn’t just a buzzword—it’s the whole vibe. We’re all craving that genuine, “I totally get you” connection when we scroll through our feeds. Influencers who keep it 100% real are like magnets. They draw people in with posts that feel like they’re chatting right to them, no glossy filters needed. And let’s face it, sometimes the spark of creativity comes from getting inspired from others. So, whether you’re looking to create or just kick back and get inspired, we’ve rounded up a killer list of UGC videos that are all about keeping it real.
Dive in, and get ready to create content that’s as authentic as you are!
5 UGC Videos You Should Create
Product Reviews
Product review videos are the unsung heroes of User-Generated Content (UGC), turning everyday users into trusted advisors. These videos are where real talk meets real products—consumers share their honest experiences, from unboxing to actual use, giving potential buyers the lowdown before they decide to purchase.
It’s this transparency that boosts confidence and drives engagement, as viewers value the authenticity of seeing a product in action. Whether it’s a rave review or a critical one, these videos contribute to a brand’s credibility and connect with audiences looking for the real scoop before they hit ‘add to cart’.

Product Testing
Your audience does not only want to see which products you are using, they also want to know how you are using them. Product testing videos fall under this category where you give relevant information of the product you are using or promoting. This includes:
- How to use
- How much to use
- When to use
- Where to use
- The results you saw
- The drawbacks

Vlog
A slightly descriptive narration of your day to day activities, travel, shopping, diet, fitness, etc. can be called a vlog. We all love vlogs, there’s no doubt there. It is one of the most engaging and fruitful forms of content because any product placement does not seem forced but a natural part of your life. It’s a great way to promote products and show the reality of how they fit in your normal life.

Tutorials
Tutorial videos are where the magic of DIY meets the digital world, making them a killer content piece. These are the playgrounds where creators unleash their how-to genius, turning complex tasks into easy-peasy steps. Whether it’s mastering the perfect smokey eye or assembling that 20-step bookshelf, tutorial videos are all about empowering viewers. They’re like having a savvy friend right in your living room or on your phone screen, guiding you through the process with tips, tricks, and sometimes a few laughs.

Unboxing
Unboxing videos are the dessert of the meal. One can never get too bored of them. It is quite easy to catch someone scrolling and stopping to watch an unboxing video. These videos give a realistic picture of how the product is packaged when it arrives at your doorstep, what it looks like when you open it, and what you can expect from it. These videos are in their most vulnerable form as your audience can see your reactions when you first see the product, what emotions it gives rise to and also what it feels like to hold and touch the product.

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Conclusion
Alright, influencers, here’s the real tea: authenticity is your superpower! When crafting your UGC videos, chuck the script and just keep it 100% real. Your followers aren’t just looking for polished perfection; they crave the real, raw, and relatable YOU. Show your quirks, your morning coffee mess-ups, or even those epic DIY fails. Because when you’re genuine, you’re not just creating content; you’re building real connections. So, go ahead, let your true self shine in your videos—it’s what your audience is here for, and hey, it’s why they love you!